Public relations

Why do some companies have a seemingly flawless reputation while others constantly fight a losing battle?

A Practical Guide to Presenting Unusual Topics to Unusual People  You've worked hard to master your craft.

What if passing the Civil Service Exam is the opportunity that launches a stable, rewarding career serving your community and advancing within government?

Customer complaints are often seen as a threat — a sign that something has gone wrong.

The groundbreaking work that transformed the way the world understands economics, trade, and society.

The world has never communicated more.

Hay personas a las que siempre les atienden el teléfono.

Guarantee your content marketing engages customers, builds trust and converts more, with this unique guide to using brand journalism to enhance B2B content, written by the former television news journalist for the BBC, Sky and ITN, Gay Flashman.

Brands growing rapidly have a clear sense of purpose and the value they bring to their customers and employees.

Two of the major parallel challenges facing businesses today are how to adapt to the changes of fast-paced, fragmenting markets and how to grow a business whilst engaging in recognisably sustainable practices.

Guarantee your content marketing engages customers, builds trust and converts more, with this unique guide to using brand journalism to enhance B2B content, written by the former television news journalist for the BBC, Sky and ITN, Gay Flashman.

Two of the major parallel challenges facing businesses today are how to adapt to the changes of fast-paced, fragmenting markets and how to grow a business whilst engaging in recognisably sustainable practices.

Brands growing rapidly have a clear sense of purpose and the value they bring to their customers and employees.

Looking to write marketing copy that truly connects with your audience and stands out?

Looking to write marketing copy that truly connects with your audience and stands out?

Embrace innovation and creativity to take your internal communications beyond conventional methods and create lasting impact in your organization.

In today's hyper-connected world, reputation is everything.

In today's hyper-connected world, reputation is everything.

SHORTLISTED: Business Book Awards 2025 - People, Culture & ManagementGetting internal communication right starts with having a clear strategy.

SHORTLISTED: Business Book Awards 2025 - People, Culture & ManagementGetting internal communication right starts with having a clear strategy.

Embrace innovation and creativity to take your internal communications beyond conventional methods and create lasting impact in your organization.

FINALIST: 2023 American Marketing Association Foundation Leonard L.

FINALIST: 2023 American Marketing Association Foundation Leonard L.

Campaigns that Shook the World provides the inside story on a selection of the greatest campaigns of the last four decades, while narrating the development of the PR and communications business.

Learn how to develop, launch and build a successful fashion brand with this definitive textbook which explores the realities of the contemporary fashion industry.

Learn how to develop, launch and build a successful fashion brand with this definitive textbook which explores the realities of the contemporary fashion industry.

Campaigns that Shook the World provides the inside story on a selection of the greatest campaigns of the last four decades, while narrating the development of the PR and communications business.

Never has media training been more relevant, or in-demand.

Never has media training been more relevant, or in-demand.

Purpose as a business philosophy has resulted in organizations struggling to make sense of what they need to do and made 'purpose washing' commonplace.

How can senior leaders leverage internal communication to steer their organizations confidently through a crisis?

How can senior leaders leverage internal communication to steer their organizations confidently through a crisis?

Data, technology and insights have forever changed the public relations and corporate communications function.

Data, technology and insights have forever changed the public relations and corporate communications function.

Purpose as a business philosophy has resulted in organizations struggling to make sense of what they need to do and made 'purpose washing' commonplace.

Enhance your copywriting skills with psychology-driven techniques to create stand out copy that taps into consumer decision making and sells, using this second edition of the ultimate copywriting survival guide for the 21st century - essential to every marketing or creative professional's bookshelf.

Develop Your PR Skills is a simple, straightforward guide to maximising your company's potential through effective PR.

SHORTLISTED: CMI Management Book of the Year 2018 - Innovation and Entrepreneurship CategoryIn Your Creative Element helps readers identify a personal creativity formula for success, and kick-starts the creative journey.

Get internal communications right in your organization and the benefits are clear: motivated staff, better financial performance, a strong external reputation and delighted customers are just a few of the reasons why getting your message over to staff effectively matters.

Handling a crisis and knowing how to manage the potential reputational damage that can occur has become a top priority for all businesses.

Why do we trust some brands more than others?

At a time when rapid changes in communications technology, such as social media, are having a major impact on the way businesses choose to communicate, more and more people are having to understand the principles of modern PR and how they can use it to underpin effective business management.

The immersive brand experience is revolutionizing brand engagement.

Streamline your organization's communication for happier employees, clients and customers, with this powerful and practical methodology featuring insight from experts Simon Sinek and Brene Brown.

Securing sponsorship and other sources of funding for events is becoming increasingly competitive, making differentiation and delivery vital.

Communicate in a Crisis is the definitive guide for any PR or marketing professional to recognize, plan and respond to a sudden wildfire of consumer-led reaction, 'manipulated outrage' sparked from interaction on news feed algorithms, fuelled by social media and the constant demand for an instantaneous response.

Writing Skills for Public Relations is filled with helpful pointers and useful examples for public relations practitioners at all levels who need to make the best use of written communication.

SHORTLISTED: CMI Management Book of the Year 2018 - Innovation and Entrepreneurship CategoryIn Your Creative Element helps readers identify a personal creativity formula for success, and kick-starts the creative journey.

Operating under tight budget constraints and with an ever-increasing range of tools and technologies to choose from, PR professionals have never been under so much pressure to justify their decisions.

The weight of social responsibility in public relations (PR) has never been more pronounced.