Across the world, organizations continue to be damaged and brought down by systemic non-compliance or the misdeeds of a few, and newspapers abound with examples of corporate and NGO scandals and crimes.
Human Capital Management (HCM) has recently been described as a high-level strategic issue that seeks to analyze, measure and evaluate how people policies and practices create value.
Shortlisted for the Indie Book Awards, Christopher Bland Prize and The People's Book PrizeA Waterstones Best Memoir of 2024An Independent and Stylist Best Non-Fiction BookThe captivating true story of an underdog business - a feminist bookshop founded in Thatcher's Britain - from a woman at the heart of the women's liberation movement.
Customer satisfaction and loyalty has been one of the largest areas of market research for the past twenty years, and interest in it continues to increase.
A defining manual on using creativity as a tool for empowerment and allowing your personal identity to live in and guide all parts of your life, Kevin Morosky shares stories and inspiration from the women who have most influenced his creative path and explores the ways we can pursue success by implementing their wisdom in all aspects of our lives.
SHORTLISTED: Business Book Awards 2022 - International Business Book categoryCATEGORY SILVER WINNER: Axiom Awards 2022 - Business Commentary CategoryThe greatest challenge facing leaders is activating and actioning purpose based brands to the people who matter inside the company and out.
Customer satisfaction and loyalty has been one of the largest areas of market research for the past twenty years, and interest in it continues to increase.
WINNER: ACA-Bruel 2015 - Grand PrixBusinesses are going through rapid change due to an increased focus on sustainability and corporate responsibility, technological advances, geo-political and macro-economic change, and demographic shifts.
In Sticky Marketing Grant Leboff argued that the old marketing system of shouting messages at people was finished, replaced by providing value around your product or service: brands needed to become sticky.
In today's hyper-connected world, any brand with a website or digital presence is 'global' by its very definition; yet in practice it takes an enormous amount of strategic planning and adaptability to successfully manage an international brand.
Communicate in a Crisis is the definitive guide for any PR or marketing professional to recognize, plan and respond to a sudden wildfire of consumer-led reaction, 'manipulated outrage' sparked from interaction on news feed algorithms, fuelled by social media and the constant demand for an instantaneous response.
WINNER: CILIP's Knowledge and Information Management Award 2019 - Information Resources Print CategoryThe way an organization manages and disseminates its knowledge is key to informed business decision-making, effectiveness and competitive edge.
Business Ethics in Practice is essential reading for all undergraduate, postgraduate and MBA students looking to ensure they act responsibly and make the right decisions when faced with ethical dilemmas.
A supply chain is the process of all parties involved in fulfilling a customer request, while a value chain is a set of interrelated activities a company uses to create value and a competitive advantage.
FINALIST: Business Book Awards 2020 - HR & Management CategoryIn order to achieve sustainable competitive advantage, businesses need to unlock the skills, talent and capabilities of their people, both individually and collectively.
Sales enablement is a proven system for increasing revenue and productivity by creating integrated content, training and coaching for the sales function.
Endorsed by the Chartered Banker Institute as core reading for its professional qualifications, Culture, Conduct and Ethics in Banking emphasizes the importance of professionalism for banks, and explores how all staff play a key role in putting customers at the heart of their business.
Implementing Key Account Management is a highly practical handbook that guides readers through the realities of rolling out a functional key account management programme.
The Coach's Coach combines the vast experience of the author with that of three successful sports people: Mike Brearley, Adrian Moorhouse, and Brendan Venter.