Retail and wholesale industries

This book presents the latest research on national brand and private label marketing - in a collection of original and highly relevant contributions to the 2018 International Conference on National Brand & Private Label Marketing in Barcelona.

This book provides the first comprehensive analysis of unbundling and, in particular, ownership unbundling policies from the perspective of international economic law.

Focusing on global value chains and their importance to trade, this edited collection explores the strategic role of logistics and supply chain infrastructure in the development of Africa.

In the debate over the treatment of China in trade remedy investigations, this book focuses exclusively on anti-subsidy law.

This book examines the American industrial strategy, from the late 70s to the present day, in what is now known as the 'neoliberal era'.

Since the introduction of the One Belt, One Road initiative (OBOR), first proposed in late 2013, international scholars have begun to study this new policy and its implications in the global age.

This book analyzes spatial and temporal patterns of international trade from a geographical perspective.

This SpringerBrief offers an academic perspective on the trend of 'pop-up' retailing.

This book provides an innovative perspective on class dynamics in South Africa, focusing specifically on how different interests have shaped economic and trade policy.

Exploring the elements that constitute the perceived luxuriousness of a brand, this book addresses the changing definitions of the term 'luxury' in today's world.

This book explores ways to drive and increase a brand's most important property, its equity.

This book discusses the contemporary trade dynamics necessary for companies to grow competitively in the global marketplace, extending the conceptual and analytical foundations of international trade and economy in North America.

Based on migration dynamics in the Southern African Development Community (SADC) region, this edited volume focuses on the activities of grassroots and informal non-state actors.

This book provides a solid overview of trade and business opportunities in the Pacific Alliance, focusing on the key drivers of economic growth and development in Chile, Peru, Colombia, and Mexico.

This book offers a critical analysis of recent developments in the automotive industry of East-Central Europe (ECE).

This anthology is an attempt to make sense of conferences and trade fairs as phenomena in contemporary society.

This book describes the pottery trade activities of the residents of the community of San Bartolome de los Olleros in Piura, Peru.

This book analyzes the current economic situations in African countries at the local, regional, and national level.

This book assesses the 2008-2009 financial crisis and its ramifications for the global economy from a multidisciplinary perspective.

This book examines why and how small powers link their security interests and trade agendas, and how security threats influence the facilitation and outcome of their trade activities.

Highlighting an important emerging trend in FDI to Africa, this book consists of important contributions focusing on an increase in trade and investment between African countries.

Drawing fromextensive archival work and long-term ethnographic research, this book focuseson the so-called Bhotiyas, former trans-Himalayan traders and a Scheduled Tribeof India who reside in several high valleys of the Kumaon Himalaya.

This book aims to identify, analyze, and systematize the available research on counterfeiting and piracy published over a thirty-five year time span (1980-2015) in order to highlight the main trends in the illicit trade literature, propose suggestions for managers battling against illicit trade, and provide a starting point for future research.

This book provides an up-to-date assessment of sustainable agri-food systems and rural development in the Mediterranean countries.

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This book is a multidisciplinary analysis of cultural, regional and economic factors affecting international food trade.

This book analyzes Italy's external competitiveness in detail and introduces a new index, devised by Marco Fortis and Stefano Corradini for Fondazione Edison, that highlights the strengths of Italy's foreign trade.

This book presents 22 topical contributions on international trade law and policy, with a particular focus on EU external trade law, addressing countries ranging from Ukraine to Switzerland and the US (TTIP) and aspects from trade and IPRs to anti-dumping.

This book analyzes the wrapping and packaging machinery sector in the Emilia/Bologna district in Italy and compares the most recent trends with those in the industry in Schwabisch Hall and Waiblingen, Baden-Wurttemberg, Germany, which represents a direct rival.

The book focuses on food security highlighting the role of indigenous knowledge and scientific research in addressing the plight of poor small-scale agricultural producers.

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Die angewandte Handelspsychologie ergänzt die Erkenntnisse des modernen Handelsmarketings um relevante psychologische Aspekte aus dem Bereich des Konsumentenverhaltens im Rahmen der betrieblichen Sortiments-, Ladengestaltungs-, Präsentations-, Service- und Kommunikationspolitik.

Mit einem Umsatzvolumen von über 1.

Fragen der Personalpolitik kommt unter strategischen wie auch operativen Gesichtspunkten auch in Handelsunternehmen eine große Bedeutung zu.

Mit der Beschaffung und Logistik werden die Beziehungen einer Handelsunternehmung zu den Lieferantengestaltet.

Marketing gibt Hinweise, wie eine Handelsunternehmung gegenüber den Nachfragern auftreten sollte, was ein Verständnis von Marketing voraussetzt.

Der Handel wird in seinen verschiedenen Erscheinungsformen vorgestellt.

Der Handel ist in Bewegung: Es entstehen neue Betriebsformen, Vertikalisten konkurrieren mit klassischen Handelsorganisationen, elektronische und stationäre Kanäle werden in Mehrkanalsystemen zusammengeführt, Internationalisierungskonzepte stehen auf dem Prüfstand, das Angebot von Handelsmarken wird differenzierter und neue Technologien werden eingesetzt.

Die strategische Planung stellt das Fundament aller Bereichsentscheidungen dar.

New digital devices enable consumers to ubiquitously access the Internet and inspire them to switch between online and offline channels when shopping - a phenomenon extant research on consumer behavior terms cross-channel shopping.

New digital devices enable consumers to ubiquitously access the Internet and inspire them to switch between online and offline channels when shopping - a phenomenon extant research on consumer behavior terms cross-channel shopping.

This book provides retail managers with a practical guide to using data.

Companies and policy makers are prioritizing environmental, social, and governance goals as part of their strategies.

This book highlights the development of retail marketing in developing economies and presents this sector as a major area of growth and business opportunity.

In the fast-moving consumer goods industry (FMCG), collaboration is often cited as the logical way for suppliers and retailers to create value.

From data collection to evaluation and visualization of prediction results, this book provides a comprehensive overview of the process of predicting demand for retailers.

This book evaluates the institutional environments of China and the United States, and the West more broadly, and how they affect their trading relationship, with specific emphasis on intellectual property theft and other allegations of unfair competition.

This book provides a critical perspective on several interconnected themes that relate to the implementation of both domestic and international environmental standards.

Demonstrating how retailers can tap into shoppers' needs for variety without increasing complexity and stress, this innovative book combines cutting-edge research with hands-on, practical frameworks.

This book examines the political connections and trade relations between Italy and China, with particular emphasis on the second half of the 19th century and the period following the Second World War.