SHORTLISTED: Business Book Awards 2025 - People, Culture & ManagementOrganizations often start their data journey by either procuring the technology or hiring the people.
WINNER: NYC Big Book Award 2025 - Sales & MarketingMake your marketing truly resonate by personalizing every message, powered by data, research and behavioral economics.
SHORTLISTED: Business Book Awards 2025 - People, Culture & ManagementOrganizations often start their data journey by either procuring the technology or hiring the people.
WINNER: 2024 International Book Awards - Business: Marketing & Advertising WINNER: Readers' Favorite Book Awards 2024 - Honorable Mention in Non-Fiction MarketingWINNER: NYC Big Book Award 2024 - Public Relations & MarketingWINNER: Goody Business Book Award 2024 - Marketing - BrandingFINALIST: National Indie Excellence Awards 2024 - Marketing & Public RelationsFINALIST: American Book Fest Best Book Awards 2024 - Business: Marketing & AdvertisingBrands not only reflect culture but actively shape societal norms and values.
WINNER: 2024 International Book Awards - Business: Marketing & Advertising WINNER: Readers' Favorite Book Awards 2024 - Honorable Mention in Non-Fiction MarketingWINNER: NYC Big Book Award 2024 - Public Relations & MarketingWINNER: Goody Business Book Award 2024 - Marketing - BrandingFINALIST: National Indie Excellence Awards 2024 - Marketing & Public RelationsFINALIST: American Book Fest Best Book Awards 2024 - Business: Marketing & AdvertisingBrands not only reflect culture but actively shape societal norms and values.
SHORTLISTED: Business Book Awards 2025 - Change & SustainabilitySustainable Advertising is a manifesto for the world's advertising industry, a case for change globally: 'to change the way we work and to change the work we make'.
SHORTLISTED: Business Book Awards 2025 - Change & SustainabilitySustainable Advertising is a manifesto for the world's advertising industry, a case for change globally: 'to change the way we work and to change the work we make'.
This book is a comprehensive, step-by-step learning guide towards understanding an entire value chain of Business Analytics, its interrelated components and its role in business decision-making in India and globally.
WINNER: 2024 International Book Awards - Business: CareersDISTINGUISHED FAVORITE: NYC Big Book Award 2024 - CareerDISTINGUISHED FAVORITE: Independent Press Award 2025 - Business: GeneralAssistants and administrators are the backbone of every organization.
WINNER: 2024 International Book Awards - Business: CareersDISTINGUISHED FAVORITE: NYC Big Book Award 2024 - CareerDISTINGUISHED FAVORITE: Independent Press Award 2025 - Business: GeneralAssistants and administrators are the backbone of every organization.
Uncover the opportunities web3 offers marketers whilst avoiding the potential pitfalls with this all-encompassing guide to the metaverse, AI and the future of digital marketing strategy written by industry expert Simon Kingsnorth.
WINNER: Choice Reviews - Outstanding Academic Title, 2024FINALIST: American Book Fest Best Book Awards 2024 - Business: Marketing & AdvertisingDo you know how to turn the attention your content receives into profit?
WINNER: Choice Reviews - Outstanding Academic Title, 2024FINALIST: American Book Fest Best Book Awards 2024 - Business: Marketing & AdvertisingDo you know how to turn the attention your content receives into profit?
Learn how to enhance workforce performance, strengthen workforce retention and better your leadership by cultivating and expanding on your company's culture with The Power of Company Culture.
Learn how to enhance workforce performance, strengthen workforce retention and better your leadership by cultivating and expanding on your company's culture with The Power of Company Culture.
Hone and perfect your digital marketing skills and learn how to apply them effectively to B2B marketing with the new edition of this bestselling guide.
Hone and perfect your digital marketing skills and learn how to apply them effectively to B2B marketing with the new edition of this bestselling guide.
With sustainability now a fundamental strategic pillar for organizations, ESG metrics are vital for decision making, yet this data is complex and ever evolving.
With sustainability now a fundamental strategic pillar for organizations, ESG metrics are vital for decision making, yet this data is complex and ever evolving.
WINNER: Axiom Business Book Award 2025 - Bronze Medal, SalesDISTINGUISHED FAVORITE: NYC Big Book Award 2025 - Sales & MarketingGrowing a business is a team sport, and Revenue Operations - the number 1 fastest-growing job on LinkedIn - is how you can deliver that growth.
WINNER: Axiom Business Book Award 2025 - Bronze Medal, SalesDISTINGUISHED FAVORITE: NYC Big Book Award 2025 - Sales & MarketingGrowing a business is a team sport, and Revenue Operations - the number 1 fastest-growing job on LinkedIn - is how you can deliver that growth.
The successful entry and survival of multinational enterprises (MNEs) in foreign markets largely depend on how governments and other stakeholders perceive their legitimacy.
WINNER: 2024 Foreword Indies Book of the Year - Bronze, Business & Economics; WINNER: 2024 Chanticleer International Book Awards (CIBA), Harvey Chute First Place Category Winner - Non-Fiction Business & Enterprise; WINNER: Readers' Favorite Book Awards 2025 - Bronze Medal in Non-Fiction Business; FINALIST: 2025 International Book Awards (IBA) - Business: General and Management & LeadershipCybersecurity.
WINNER: 2024 Foreword Indies Book of the Year - Bronze, Business & Economics; WINNER: 2024 Chanticleer International Book Awards (CIBA), Harvey Chute First Place Category Winner - Non-Fiction Business & Enterprise; WINNER: Readers' Favorite Book Awards 2025 - Bronze Medal in Non-Fiction Business; FINALIST: 2025 International Book Awards (IBA) - Business: General and Management & LeadershipCybersecurity.
HIGHLY COMMENDED: Business Book Awards 2020 - HR & Management Category Deliver learning in the flow of work to optimize your L&D activities, improving performance of individuals and the overall business.
This unique new text explores marketing ethics, the impact of marketing on consumers' lives, and the wider social, cultural, and political context of marketing activities.
WINNER: NYC Big Book Award 2025 - Business: GeneralHow can you redesign your operating model to drive growth, agility and sustainability in a changing economy?