DISTINGUISHED FAVORITE: NYC Big Book Award 2025 - LeadershipFINALIST: American Book Fest Best Book Awards 2025 - Business: Management & LeadershipIs your HR function delivering measurable value and influencing strategic business decisions?
DISTINGUISHED FAVORITE: NYC Big Book Award 2025 - LeadershipFINALIST: American Book Fest Best Book Awards 2025 - Business: Management & LeadershipIs your HR function delivering measurable value and influencing strategic business decisions?
In a 'video first' world, video is one of the most effective tools marketers can use to raise brand awareness, engage consumers, drive website traffic and increase sales.
Discover how the world's best brands create outstanding customer experience, engaged teams and market-beating growth with this practical guide, providing a model that will help any organization deliver effective and seamless customer engagement.
As some of today's major and complex companies are worth more than the GDPs of some countries, traditional marketing approaches, such as glossy corporate campaigns, will have limited returns.
Understand and use the latest developments to make an impact on business strategy as well as create a fair, inclusive and progressive working environment with this fully revised second edition of Transformational HR.
WINNER: Business Book Awards 2018 - 'Selling The Dream' category (1st edition)In an increasingly competitive professional services sector, it is vital that firms have an effective tendering strategy.
Organization Development (OD) is key to ensuring that organizations and their people can adapt to and engage in ongoing change in today's fast-paced and competitive world.
While technology and geopolitical forces change the face of business today, the patterns and challenges of organizing humans to work together across organization, culture, language and time zone boundaries remain.
With increased pressure from digital natives, now is the time for established companies to address outdated and antiquated practices in order to respond quickly to the ever-increasing speed of market changes.
In today's hyper-connected world, any brand with a website or digital presence is 'global' by its very definition; yet in practice it takes an enormous amount of strategic planning and adaptability to successfully manage an international brand.
Sales enablement is a proven system for increasing revenue and productivity by creating integrated content, training and coaching for the sales function.
This is the first book that explores the shift that will become the future state operating model for companies seeking to remain competitive and relevant in this fast-changing digital world.
In Sticky Marketing Grant Leboff argued that the old marketing system of shouting messages at people was finished, replaced by providing value around your product or service: brands needed to become sticky.
The Project Management Life Cycle reveals the unique Method 123 Project Management Methodology by defining the phases, activities and tasks required to complete a project.
For all managers making a leadership transition, it is critical to engage with the new role rapidly to permit a seamless changeover and to ensure that staff remain engaged and focused.
New ideas and new ways of doing things are one of the main ingredients in sustained business success, but how do you create the right conditions for innovation?
DISTINGUISHED FAVOURITE: Independent Press Award 2020 - Business General CategoryThe professional landscape is transforming, and the only way to maintain competitive advantage is to maximize the unique skills of your workforce.
FINALIST: American Book Fest Best Book Award 2020 - Business: Management & LeadershipWINNER: Independent Press Award 2020 - Leadership CategoryWINNER: NYC Big Book Award 2019 - Business General CategoryWINNER: Business Book Awards 2019 - Business Book of the YearHow can today's business leaders keep up with seismic geopolitical and economic shifts that include Brexit, inflation and the unseating of traditional political powers, and what do these mean for their own leadership narratives?
Artificial intelligence (AI) is paving the way for the future of marketing and business transformation, yet many organizations struggle to know exactly how and where to integrate it.
LONGLISTED: CMI Management Book of the Year 2021 The business world is currently experiencing fundamental disruption, in part driven by the technology enabled Fourth Industrial Revolution.
Financial advisor and TV presenter Emmanuel Asuquo, is here to prove that learning about money does not have to be boring, especially as we battle through the current cost of living crisis.
Understanding the Professional Buyer is a practical guide for sales people, giving them insight into the behaviour and strategies of buyers, so that they are able to deal with them more successfully and regain power in the buyer-seller relationship.