Public relations

This book focuses on the social process of conflict news production and the emergence of public discourse on war and armed conflict.

Achieving your goals quickly and efficiently is both more difficult and more important in today's hyper-globalized world.

Achieving your goals quickly and efficiently is both more difficult and more important in today's hyper-globalized world.

The cultural authority of science is the authority that is granted to science in any particular context.

The cultural authority of science is the authority that is granted to science in any particular context.

Public relations has been swift to grasp social media, yet its impact on public relations practice remains relatively unexplored.

Public relations has been swift to grasp social media, yet its impact on public relations practice remains relatively unexplored.

This book brings together a broad and diverse range of new and radical approaches to public relations focussing on the increasingly vital role that visual, sensory and physical elements factors play in shaping communication.

This book brings together a broad and diverse range of new and radical approaches to public relations focussing on the increasingly vital role that visual, sensory and physical elements factors play in shaping communication.

Influencers offer brands the ability to deliver the 'right' communication and marketing messages to a specific target audience.

Sea-changes in society, technology, consumer expectations and our understanding of behavioral economics have caused us to rethink our understanding of the scope of knowledge required to navigate, analyze and shape consumer behavior.

Sea-changes in society, technology, consumer expectations and our understanding of behavioral economics have caused us to rethink our understanding of the scope of knowledge required to navigate, analyze and shape consumer behavior.

Now in its third edition, Cases in Public Relations Management uses recent cases in strategic communication designed to encourage discussion, debate, and exploration of the options available to today's strategic public relations manager, with the help of extensive supplemental materials.

Now in its third edition, Cases in Public Relations Management uses recent cases in strategic communication designed to encourage discussion, debate, and exploration of the options available to today's strategic public relations manager, with the help of extensive supplemental materials.

Is it your objective to bring about positive change for your business or organisation by influencing the policy and regulatory environment in which you operate?

Is it your objective to bring about positive change for your business or organisation by influencing the policy and regulatory environment in which you operate?

With Special Contributions from Bernard Weiner Ph.

With Special Contributions from Bernard Weiner Ph.

Best Team Skills gives you the tools you need to achieve the highest performance through the most productive encouragement and motivational methods available.

Best Team Skills gives you the tools you need to achieve the highest performance through the most productive encouragement and motivational methods available.

If It Wasn't For the People.

If It Wasn't For the People.

This book provides a complete presentation of the past, present, and future of professional burnout by bringing together a set of original papers from an international group of leading scholars on burnout.

This book provides a complete presentation of the past, present, and future of professional burnout by bringing together a set of original papers from an international group of leading scholars on burnout.

Reasonable accommodation is defined as any change in the work environment or in the way business is usually conducted that results in equal employment opportunity for an individual with a disability.

Reasonable accommodation is defined as any change in the work environment or in the way business is usually conducted that results in equal employment opportunity for an individual with a disability.

Human resource management is a particularly challenging role, both domestically and globally.

Human resource management is a particularly challenging role, both domestically and globally.

The industry of public relations is rapidly evolving, requiring practitioners to have greater specialization than ever before.

The industry of public relations is rapidly evolving, requiring practitioners to have greater specialization than ever before.

In today's connected world, promotion is fundamental to everything we do to drive business.

In today's connected world, promotion is fundamental to everything we do to drive business.

From pitches and press releases to news and feature stories to social media writing and more, this new book by author Whitney Lehmann and a handful of experienced contributors breaks down the most widely used types of public relations writing needed to become a PR pro.

From pitches and press releases to news and feature stories to social media writing and more, this new book by author Whitney Lehmann and a handful of experienced contributors breaks down the most widely used types of public relations writing needed to become a PR pro.

This is a guide for anyone who wants to connect better with people in the workplace by speaking clearly and with purpose.

This is a guide for anyone who wants to connect better with people in the workplace by speaking clearly and with purpose.

The Global Foundations of Public Relations: Humanism, China and the West explores the growing humanistic turn in public relations processes and proposes that this has compelling parallels in the roots of Chinese philosophies.

Reputation Management is an established how-to guide for students and professionals, as well as CEOs and other business leaders.

Reputation Management is an established how-to guide for students and professionals, as well as CEOs and other business leaders.

Global movements and protests from the Arab Spring to the Occupy Movement have been attributed to growing access to social media, while without it, local causes like #bringbackourgirls and the ice bucket challenge may have otherwise remained unheard and unseen.

Global movements and protests from the Arab Spring to the Occupy Movement have been attributed to growing access to social media, while without it, local causes like #bringbackourgirls and the ice bucket challenge may have otherwise remained unheard and unseen.

Shortlisted for the Business Book of the Year Awards in the Sales and Marketing category.

Shortlisted for the Business Book of the Year Awards in the Sales and Marketing category.

Contemporary global culture, rooted in neoliberalism and free market forces, increasingly emphasises appearance over substance.

Contemporary global culture, rooted in neoliberalism and free market forces, increasingly emphasises appearance over substance.

The Arab world has engaged in public relations for thousands of years, and the public relations literature provides multiple examples extending from ancient times.

The Arab world has engaged in public relations for thousands of years, and the public relations literature provides multiple examples extending from ancient times.

The second edition of Political Public Relations offers an interdisciplinary overview of the latest theory and research in the still emerging field of political public relations.

The second edition of Political Public Relations offers an interdisciplinary overview of the latest theory and research in the still emerging field of political public relations.

This book presents a unique overview of public relations history, tracing the development of the profession and its practices in a variety of sectors, ranging from politics, education, social movements, and corporate communication to entertainment.