This book explores the potential of artificial intelligence (AI) to transform public relations (PR) and offers guidance on maintaining authenticity in this new era of communication.
This book examines the growing importance of algorithms and automation-including emerging forms of artificial intelligence-in the gathering, composition, and distribution of news.
This book examines the growing importance of algorithms and automation-including emerging forms of artificial intelligence-in the gathering, composition, and distribution of news.
Explaining the means utilised by the editors of the Islamic State's online magazines to win the "e;hearts and minds"e; of their audiences, this book is a result of a multidimensional content analysis of two flagship periodicals of the Islamic State: Dabiq and Rumiyah.
Explaining the means utilised by the editors of the Islamic State's online magazines to win the "e;hearts and minds"e; of their audiences, this book is a result of a multidimensional content analysis of two flagship periodicals of the Islamic State: Dabiq and Rumiyah.
This interdisciplinary and international volume offers an innovative and critical exploration of the impact of motherhood on the engagement of women in media and creative industries across the globe.
This interdisciplinary and international volume offers an innovative and critical exploration of the impact of motherhood on the engagement of women in media and creative industries across the globe.
This volume addresses the major questions surrounding a concept that has become ubiquitous in the media and in civil society as well as in political and economic discourses in recent years, and which is demanded with increasing frequency: transparency.
This volume addresses the major questions surrounding a concept that has become ubiquitous in the media and in civil society as well as in political and economic discourses in recent years, and which is demanded with increasing frequency: transparency.
This book offers an in-depth exploration of crowdfunding and crowdsourcing in journalism today, and examines their impacts on the broader media landscape.
This book offers an in-depth exploration of crowdfunding and crowdsourcing in journalism today, and examines their impacts on the broader media landscape.
This book explores the concept of cultural chauvinism as the sense of superiority that ethnic or national groups have of themselves relative to others, particularly in the context of international relations.
This book explores the concept of cultural chauvinism as the sense of superiority that ethnic or national groups have of themselves relative to others, particularly in the context of international relations.
This book is a wide-ranging exploration of PR and communication in the construction industry, with a strong emphasis on communications theory, strategy and technique.
This book is a wide-ranging exploration of PR and communication in the construction industry, with a strong emphasis on communications theory, strategy and technique.
Advancing Crisis Communication Effectiveness shows how crisis communication plans and efforts for complex and challenging issues benefit when academic perspectives are connected with practitioner experiences.
Advancing Crisis Communication Effectiveness shows how crisis communication plans and efforts for complex and challenging issues benefit when academic perspectives are connected with practitioner experiences.
This book is a pragmatic, case-rich guide to how current and future public relations practitioners can apply ethical principles and the industry's codes of ethics to their day-to-day work.
This book is a pragmatic, case-rich guide to how current and future public relations practitioners can apply ethical principles and the industry's codes of ethics to their day-to-day work.
Coronavirus News, Markets and AI explores the analysis of unstructured data from coronavirus-related news and the underlying sentiment during its real-time impact on the world and on global financial markets, in particular.
Coronavirus News, Markets and AI explores the analysis of unstructured data from coronavirus-related news and the underlying sentiment during its real-time impact on the world and on global financial markets, in particular.
This edited collection examines critical incidents journalists have faced across different media contexts, exploring how journalists and other key actors negotiate various aspects of their work.
This edited collection examines critical incidents journalists have faced across different media contexts, exploring how journalists and other key actors negotiate various aspects of their work.
This new edition continues to give students a foundation in the principles of digital audience engagement and data metrics across platforms, preparing them to adapt to the quickly evolving world of digital media.
This new edition continues to give students a foundation in the principles of digital audience engagement and data metrics across platforms, preparing them to adapt to the quickly evolving world of digital media.
Changing News Use pulls from empirical research to introduce and describehow changing news user patterns and journalism practices have beenmutually disruptive, exploring what journalists and the news media canlearn from these changes.
Changing News Use pulls from empirical research to introduce and describehow changing news user patterns and journalism practices have beenmutually disruptive, exploring what journalists and the news media canlearn from these changes.
This book critically explores how meanings of 'independence' are constructed and reconfigured by public service broadcasters in the global south, with a particular focus on the South African Broadcasting Corporation (SABC).
This book critically explores how meanings of 'independence' are constructed and reconfigured by public service broadcasters in the global south, with a particular focus on the South African Broadcasting Corporation (SABC).
This book offers the first systematic study of how the 'Anthropocene' is reported in mass media globally, drawing parallels between the use (or misuse) of the term and the media's attitude towards the associated issues of climate change and global warming.
This book offers the first systematic study of how the 'Anthropocene' is reported in mass media globally, drawing parallels between the use (or misuse) of the term and the media's attitude towards the associated issues of climate change and global warming.
This practical, multidisciplinary text teaches high-quality public relations and media writing with clear, concise instructions for more than 40 types of documents.