Public relations

Business Strategies for Magazine Publishing explores tactics for creating financially sustainable publications in the 21st century.

Reporting Islam argues for innovative approaches to media coverage of Muslims and their faith.

What are the four major areas always in the safety practitioner's mind?

¿Te imaginas cuánto valor tiene en la actualidad poder generar en los demás esa percepción de ser confiable y creíble, y que cuando te nombren te asocien con eso, como si fuera un sinónimo?

Ein Event, der die Gäste begeistert und lange in Erinnerung bleibt - das wünschen sich alle Eventveranstalter.

Sustainable energy branding has become one of the hottest topics in business.

Combining theory with practical application, this collection of real-life, provocative case studies on social issues in sports provides students with the opportunity to make the call on ethical and professional dilemmas faced by a variety of sport and communication professionals.

Combining theory with practical application, this collection of real-life, provocative case studies on social issues in sports provides students with the opportunity to make the call on ethical and professional dilemmas faced by a variety of sport and communication professionals.

Focusing on the practice of journalism in modern China, this book studies the history of modern Chinese journalism and gives insights on its culture and value.

Focusing on the practice of journalism in modern China, this book studies the history of modern Chinese journalism and gives insights on its culture and value.

This book takes a close look at systems and rhetorics of silencing in sports training.

This book takes a close look at systems and rhetorics of silencing in sports training.

Millionaire maker Dan S.

This handbook deals with contracts, evaluating job offers, lawsuits, and deciding when to leave an institution.

A scientific approach to corporate reputation from the field's leading scholar.

This is an essential guide to the art of interviewing, with checklists, tips and examples from leading journalists and PR specialists, covering basic to advanced techniques.

This is an essential guide to the art of interviewing, with checklists, tips and examples from leading journalists and PR specialists, covering basic to advanced techniques.

Jane Savidge is widely credited as being the main instigator of the Britpop music movement that swept the UK in the mid-1990s.

There were only a handful of people in the world who still really believed in Suede at the time, and five of them were in the band.

Erfolgreiches Bloggen bietet eine einzigartige Möglichkeit, Ihre Leidenschaften in einen Beruf zu verwandeln und dabei finanziell belohnt zu werden.

Is your company equipped to deal with any kind of crisis - whether caused by internal error, customer action or social media mishap?

We live in evolving societies that undergo profound and rapid transformations, and trust and reputation are at risk in a dynamic, disruptive, and uncertain world.

We live in evolving societies that undergo profound and rapid transformations, and trust and reputation are at risk in a dynamic, disruptive, and uncertain world.

This book details how the processes of communication are affected by the presence of a pandemic and establishes a research agenda for those effects across the broad field of communication studies.

This book details how the processes of communication are affected by the presence of a pandemic and establishes a research agenda for those effects across the broad field of communication studies.

First published in 1991, Sex Crime in the News is a unique examination of the nature of sex crime reporting in the press.

First published in 1991, Sex Crime in the News is a unique examination of the nature of sex crime reporting in the press.

A Wall Street Journal BestsellerPfizer's trailblazing communications leader, Sally Susman, reveals how we can break through the noise to get our message across and make positive change.

This important book chronicles, responds to, and advances the leading theories in the public relations discipline.

This important book chronicles, responds to, and advances the leading theories in the public relations discipline.

A Wall Street Journal BestsellerPfizer's trailblazing communications leader, Sally Susman, reveals how we can break through the noise to get our message across and make positive change.

The rise of Asia has changed the world, now shaped by greater global connectivity, geopolitics and shifting spheres of influence.

The rise of Asia has changed the world, now shaped by greater global connectivity, geopolitics and shifting spheres of influence.

This handbook deals with contracts, evaluating job offers, lawsuits, and deciding when to leave an institution.

Environmental Strategic Communication: Advocacy, Persuasion, and Public Relations equips readers with the concepts, contexts, and practical tools to become effective environmental communicators across nonprofit, corporate, and government sectors.

The second edition of Managing Public Relations introduces students to the key concepts and practices involved in the day-to-day running of a PR operation, whether it is a company department, an independent agency, or any organized group focused on PR.

Disrupting Chinese Journalism provides a rich insight into the disruptive effects of digital technologies - especially smart-phones - on the Chinese print media market.

The second edition of Managing Public Relations introduces students to the key concepts and practices involved in the day-to-day running of a PR operation, whether it is a company department, an independent agency, or any organized group focused on PR.

Disrupting Chinese Journalism provides a rich insight into the disruptive effects of digital technologies - especially smart-phones - on the Chinese print media market.

In der Schule wird Literaturanalyse betrieben.

This book outlines how African language media is affected by politics, technology, culture, and the economy and how this media is creatively produced and appropriated by audiences across cultures and contexts.

This book outlines how African language media is affected by politics, technology, culture, and the economy and how this media is creatively produced and appropriated by audiences across cultures and contexts.

Blog Schmog takes a look at the blogging phenomenon and its impact on politics, writing, marketing, public relations, publishing, journalism, and all other forms of communication.

In the past few years, so many scandals have rocked corporate South Africa that crises seem to be the norm rather than the exception.

This book provides a comprehensive, up-to-date overview of the different environmental strategies adopted in the football world to foster sustainability.