Sales and marketing

Words that Change Minds is based on the Language and Behavior Profile (LAB Profile); an easy to learn tool which illustrates how each person is unique.

Your company's workforce is its most valuable asset.

"e;This is a brand book like no other, and I heartily recommend it.

"e;This is a brand book like no other, and I heartily recommend it.

Practical and proven masterclasses for simple and effective small business marketing This straightforward, practical book cuts through the morass of marketing theory to reveal the practical steps that small businesses can take to achieve phenomenal marketing results.

Practical and proven masterclasses for simple and effective small business marketing This straightforward, practical book cuts through the morass of marketing theory to reveal the practical steps that small businesses can take to achieve phenomenal marketing results.

You have to do it you might as well enjoy it No one likes a pushy, smarmy salesman no one wants to be that guy .

You have to do it you might as well enjoy it No one likes a pushy, smarmy salesman no one wants to be that guy .

The first book to market on the hottest topic on the web Social commerce is the new buzz word and this book will be the first to cut through the hype and tell you exactly what it all means.

The first book to market on the hottest topic on the web Social commerce is the new buzz word and this book will be the first to cut through the hype and tell you exactly what it all means.

A complete course in do-it-yourself digital marketing in 14 bite-sized lessons The global recession has sent tens of millions scrambling for alternative employment opportunities, and a great many of them have taken the leap into becoming their own bosses.

A complete course in do-it-yourself digital marketing in 14 bite-sized lessons The global recession has sent tens of millions scrambling for alternative employment opportunities, and a great many of them have taken the leap into becoming their own bosses.

Marketing is shrouded in arcane mystery and buzzwords.

You don't need a marketing degree or intensive training to build an attention-grabbing brand; you just need this book - and 30 days.

You don't need a marketing degree or intensive training to build an attention-grabbing brand; you just need this book - and 30 days.

Decir lo correcto de la manera correcta puede hacer la diferencia entre sellar el acuerdo o la pérdida de la cuenta, obtener un ascenso, o conseguir una carta de despido.

An invaluable resource that helps anyone merge high-tech tools with the personal touch to forge lasting bonds and steady profits.

Whether you're an established company or a cost-conscious start-up, this helpful guide tells you all you need to know to be able to use public relations effectively as a business-building tool.

Discover the principles, practices, and insider secrets of paid professional speaking success in 77 instant-access ';microchapters' that will help you market your smarts, monetize your message, and dramatically expand your reach and revenue.

Josiane Feigon, author and pioneer of the inside sales community, recognizes that the pressure to produce can be crushing, but the guidance provided thus far has been minimal.

Discover the hidden ways to raise your organizations' customer service experiences from ordinary to extraordinary.

From amidst the clutter of lead generation tactics, this strategic guide teaches marketers how to make the many available lead generation tactics work together to produce the maximum number of quality leads.

Just as technology is constantly evolving, author Maria Veloso approaches marketing communication from a posture of newer, faster, and more effective techniques.

Mark Donnolo applies years of firsthand knowledge as a leading sales consultant for Fortune 500 companies to address the tough questions leaders should be asking.

Using a sophisticated approach that unifies the three key areas of supply chain strategies, sales and operations planning (SOP), and lean manufacturing, The Market-Driven Supply Chain is the only book that takes a comprehensive approach to succeeding in today's on-demand environment.

Even skilled salespeople buckle in tough selling situationsgetting defensive with prospects who challenge them on price or too quickly caving to discount pressure.

Most salespeople work hard to become proficient in reaching the frontline managers in their markets.

The ultimate guide to navigating the increasingly complicated world of export and import guidelines.

Brand managers, marketers, and executives have long turned to the trusted principles in Brand Aid to troubleshoot their branding problems.

Find your company's niche in the marketplace when you discover what your customers want, need, and can afford--and then give it to them!

Nonstop Sales Boom explains how to break this unhealthy cycle and achieve strong, steady results--every quarter, from every member of the team.

This book recognizes that explaining what you do and why it's important drives funding, policy decisions, media exposure, public awareness, and customer adoption.

It cannot be overemphasized how important it is for leaders to ensure the company's mission is manifested in the roles, expectations, and goals of every member of the organization.

This book presents a detailed methodology for growing sales and expanding their customer base via Facebook, Twitter, LinkedIn, Pinterest, and other social media platforms.

While there is no secret to being an elite sales professional, there is a set of consistently successful selling techniques that most companies don't reach their salespeople, and which most entrepreneurs think they don't have the time to learn.

Marketing to Millennials is both an enlightening look at this generation of spend-happy consumers and a practical plan for earning their trust and loyalty.

Few things have as broad an effect on your life and career as the ability to negotiate well.

Learn the secrets professionals use to dramatically increase their client base by learning how to replace scattershot marketing and networking efforts with proven, targeted tactics.

As a leader in the booming industry of direct sales, Mary Christensen knows something about the opportunities of launching a direct selling business.

True sales pros know they must tailor their methods to the buyer if they want to make their numbers every year.

Issues with customers can send even the most seasoned service professionals into red alert.

This book introduces sales professionals to the collaborative conversation skills they need to?