Lead your Organization through any business crisis-and emerge stronger than everManager s Guide to Crisis Management provides the basic skills and knowledge you need to deal with the crises that inevitably occur in any business or organization.
Position your company to handle any brand crisis-instantly and effectivelyToyota, Tylenol, and Goldman Sachs all made the best of serious brand crises.
The definitive guide to Homeland Security-updated with critical changes in the department's mission, tactics, and strategies Critical reading for government officials, diplomats, and other government officials, as well as executives and managers of businesses affected by Homeland Security activitiesProvides the most comprehensive coverage available on anti-terrorism intelligence, maritime security, and border securityUpdates include recent changes in the structure of the Homeland Security department, its new role in natural-disaster response, and new strategies and analytical tools
Attract top talent and energize your workforce with a MAGNETIC CULTURE Sheridan outlines simple but powerful steps to take in creating and maintaining an organization that fosters an environment with similar attraction.
The essential guide to seamless product management for today's fluid, unpredictable business worldLong considered the most useful and insightful guide of its kind, The Product Manager s Handbook has been fully revised and updated to give you the edge in today s challenging business landscape.
A REVOLUTIONARY NEW PERSPECTIVE ON HOW PRICING REALLY WORKS Contextual Pricing delivers a knock-out punch to complacent and low-return pricing approaches.
In July 2008, international business executive Herta von Stiegel led a group of disabled people to the top of Mount Kilimanjaro to raise money for charity.
Empower your people, your company-and yourself-with leadership egolibriumegolibrium: the ability to toggle between egocentric and other-centric attitudes, values, and behaviors for organizational successThere s no doubt about it: the very best leaders are deeply in tune with their behavior and understand the impact it has on others.
Write every business correspondence with speed, precision, and powerThe number one prerequisite for effective management is effective communication and writing is a critical part of it.
Proven strategies for maximizing employee commitment and performanceAs a manager, you know that employee performance is your most important asset but are you making smart, well-thought-out efforts to leverage it to its fullest?
The New York Times and Washington Post bestseller that changed the way millions communicate [Crucial Conversations] draws our attention to those defining moments that literally shape our lives, our relationships, and our world.
One of the New York Post's Top 10 Best Career Books of 2012Repair communication breakdowns on the spot and drive positive results in every conversation Failed conversations can take a heavy toll on our professional and personal lives, threatening to damage relationships, erode trust, and make it impossible to resolve conflicts, reach decisions, or achieve mutual understanding.
Master the skills that icons throughout history have used to achieve the highest levels of success This is an intelligent, knowledgeable presentation of management.
"e;All-in-One is All You Need"e;"e;This book coaches you through the five domains of the exam and provides effective practice exercises to prepare you with confidence.
The definitive guide to PR and communications-updated with the newest social media and brand-reputation tools and techniquesThe most authoritative, comprehensive resource of its kind, The Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition, is a gathering of 70 of the brightest, most influential figures in the field.
A "e;THINK DIFFERENT"e; APPROACH TO INNOVATION-- Based on the Seven Guiding Principles of Apple CEO Steve JobsIn his acclaimed bestseller The Presentation Secrets of Steve Jobs author Carmine Gallo laid out a simple step-by-step program of powerful tools and proven techniques inspired by Steve Jobs's legendary presentations.
THE ULTIMATE ON-THE-JOB COMPANION--FULLY UPDATEDThoroughly revised to reflect the 2011 National Electrical Code (NEC) and the latest industry advances, Electrician's Calculations Manual, Second Edition gives you quick access to the basic calculations needed for any given job.
Quality guru Subir Chowdhury introduces his groundbreaking new processIn The Power of LEO, Chowdhury outlines a simple, three-part strategy for building continuous quality improvement every business operation, which he calls LEO: Listen to your customers and employees; Enrich your company by fixing the problems you learn about and seizing future opportunities; and Optimize your company by making sure the problems remains fixed and executing resulting plans for improvement.
Build better relationships and Sell More Effectively With a Powerful SALES STORY Throughout our careers, we have been trained to ask diagnostic questions, deliver value props, and conduct ROI studies.
Build a powerful social media strategy to increase buzz-and the bottom lineIn today s fast-paced professional climate, large companies are learning that launching a website and taking a wait-and-see approach to engaging customers is not enough.