Not only is locative media one of the fastest growing areas in digital technology, but questions of location and location-awareness are increasingly central to our contemporary engagements with online and mobile media, and indeed media and culture generally.
Not only is locative media one of the fastest growing areas in digital technology, but questions of location and location-awareness are increasingly central to our contemporary engagements with online and mobile media, and indeed media and culture generally.
In this age of e-business, there is an increasing over-reliance on electronic communication and insufficient attention paid to the management of face-to-face relationships.
In this age of e-business, there is an increasing over-reliance on electronic communication and insufficient attention paid to the management of face-to-face relationships.
The concept of Corporate Social Responsibility (CSR) has become increasingly widespread, as businesses seek to incorporate socially responsible behaviors while still being accountable to shareholders.
The concept of Corporate Social Responsibility (CSR) has become increasingly widespread, as businesses seek to incorporate socially responsible behaviors while still being accountable to shareholders.
Gender, Identity and the Culture of Organizations considers how organizations operate as spaces in which minds are gendered and men and women constructed.
Gender, Identity and the Culture of Organizations considers how organizations operate as spaces in which minds are gendered and men and women constructed.
In its description and analysis of the current context of research and practice of HRD in small organizations, this collection of essays provides a comprehensive and critical evaluation of current approaches.
As sales managers are encouraged to manage increasingly global territories, the art of selling becomes complicated and the rules of negotiation more diverse.
As sales managers are encouraged to manage increasingly global territories, the art of selling becomes complicated and the rules of negotiation more diverse.
Thoroughly revised, restructured and updated, A History of British Publishing covers six centuries of publishing in Britain from before the invention of the printing press, to the electronic era of today.
Thoroughly revised, restructured and updated, A History of British Publishing covers six centuries of publishing in Britain from before the invention of the printing press, to the electronic era of today.
This book covers the key themes related to the introduction, growth development and future of European Works Councils: the European Works Council Directive itself, European Works Council Agreements, Employers' strategies for managing European Works Councils in practice and trade union strategies for the development of European Works Councils.
This book covers the key themes related to the introduction, growth development and future of European Works Councils: the European Works Council Directive itself, European Works Council Agreements, Employers' strategies for managing European Works Councils in practice and trade union strategies for the development of European Works Councils.
Since its first publication, this essential guide to book commissioning has established itself as the one and only 'must-read' for any successful editor, and the core training text used both within publishing houses and on publishing courses worldwide.
Since its first publication, this essential guide to book commissioning has established itself as the one and only 'must-read' for any successful editor, and the core training text used both within publishing houses and on publishing courses worldwide.
Effective advertising is, almost always, persuasive advertising, and while not all advertising seeks to persuade, in a competitive situation those who best persuade are those most likely to win.
This Text-book traces the evolution of the newspaper, documenting its changing form, style and content as well as identifying the different roles ascribed to it by audiences, government and other social institutions.
This Text-book traces the evolution of the newspaper, documenting its changing form, style and content as well as identifying the different roles ascribed to it by audiences, government and other social institutions.
Journalism and Democracy in Asia addresses key issues of freedom, democracy, citizenship, openness and journalism in contemporary Asia, looking especially at China, Japan, Korea, Indonesia, the Philippines and India.
Journalism and Democracy in Asia addresses key issues of freedom, democracy, citizenship, openness and journalism in contemporary Asia, looking especially at China, Japan, Korea, Indonesia, the Philippines and India.
Fusing audience research and ethnography, the book presents a compelling account of women's changing lives and identities in relation to the impact of the most popular media culture in everyday life: television.
Fusing audience research and ethnography, the book presents a compelling account of women's changing lives and identities in relation to the impact of the most popular media culture in everyday life: television.
Analyzing the role of journalists in science communication, this book presents a perspective on how this is going to evolve in the twenty-first century.