Public relations

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In this entertaining and accessible exploration of love, Oxford anthropologist Dr Anna Machin dives into the science behind the myriad types of love that exist in the world, including romantic love, parental love, friendships, love for pets, football teams, religious love and even love for our smartphones.

La soberanía territorial de Colombia está siendo cuestionada.

La investigación de mercados es el proceso de recopilación, procesamiento y análisis de datos e información, respecto a temas relacionados con el mercadeo.

For some people, Public Relations used to be "e;that former journalist type who deals with the media.

From a cutting-edge cultural commentator, a bold and brilliant challenge to cherished notions of the internet as the great leveler of our age.

November 1963: Easy's settled into a steady gig as a school custodian.

Dora's victory has brought some hope for humanity, but the war is far from over.

"Wer nicht wirbt, der stirbt" – das ist ein netter kleiner Spruch, der sogar für Kreative gilt, die als notorisch werbefeindlich verschrien sind.

The seventh edition of Becoming a Public Relations Writer serves as an essential guide to the writing process for public relations practice.

Influencers offer brands the ability to deliver the 'right' communication and marketing messages to a specific target audience.

This fourth edition of Cases in Public Relations Management features a combination of new and tried-and-tested cases that give students a practical view of how on-the-ground public relations is practiced today.

The fifth edition of this classic text, which was the first on the subject of reputation management, gives readers the guidance and skills needed to manage brand and reputation through effective performance, behavior, identity and communication strategies.

In today's hyper-connected world, reputation is everything.

The seventh edition of Becoming a Public Relations Writer serves as an essential guide to the writing process for public relations practice.

This book explores the recent academic and practice based research and thinking on race, diversity, and social mobility within the public relations industry, arguing for the necessity of more transformative actions to address systemic inequities.

In today's hyper-connected world, reputation is everything.

Augmenting Public Relations examines how existing technologies used in Public Relations (PR) are being significantly augmented because of the advent of Artificial Intelligence (AI).

This fourth edition of Cases in Public Relations Management features a combination of new and tried-and-tested cases that give students a practical view of how on-the-ground public relations is practiced today.

This book examines the role of media credibility and trust in news personalization and consumer engagement in the US.

Corporate social responsibility, diversity, equity, inclusion, sustainability, ESG, and environmental concerns have become paramount in the realm of strategic communication and public relations.

This book shows the reader how to transform cold numbers into captivating narratives that drive business success.

This book examines the role of media credibility and trust in news personalization and consumer engagement in the US.

Written by two practitioners with deep professional experience, this book introduces readers to public interest communications, which takes an evidence-based approach to using strategic communications to drive positive social change.

The fifth edition of this classic text, which was the first on the subject of reputation management, gives readers the guidance and skills needed to manage brand and reputation through effective performance, behavior, identity and communication strategies.

This book explores the recent academic and practice based research and thinking on race, diversity, and social mobility within the public relations industry, arguing for the necessity of more transformative actions to address systemic inequities.

This book shows the reader how to transform cold numbers into captivating narratives that drive business success.

Written by two practitioners with deep professional experience, this book introduces readers to public interest communications, which takes an evidence-based approach to using strategic communications to drive positive social change.

Corporate social responsibility, diversity, equity, inclusion, sustainability, ESG, and environmental concerns have become paramount in the realm of strategic communication and public relations.

Now in a fully revised and updated third edition, Sport and the Media: Managing the Nexus combines in-depth analysis of the rapidly developing sport media industry with a clear and straightforward guide to practical sport media management skills.

Influencers offer brands the ability to deliver the 'right' communication and marketing messages to a specific target audience.