The must-read summary of Bernd Schmitt's book: "e;Experiential Marketing: How To Get Customers To Sense, Feel, Think, Act and Relate To Your Company and Brands"e;.
The must-read summary of Duane Forrester's book: "e;Turn Clicks into Customers: Proven Marketing Techniques for Converting Online Traffic into Revenue"e;.
The must-read summary of Brian Tracy's book: "e;Advanced Selling Strategies: The Proven System of Sales Ideas, Methods and Techniques Used by Top Salespeople Everywhere"e;.
'It's high time we expose and remedy the pseudo-feminist marketing malarkey holding women back under the guise of empowerment' Amanda Montell, author of Wordslut________________ Brands profit by telling women who they are and how to be.
GET BRAND NEW CUSTOMERS FROM FACEBOOK TODAYPerry Marshall, author of the #1 selling book on Google AdWords, joined by Facebook Advertising specialists Keith Krance and Thomas Meloche, lift the curtain to the more than a billion potential customers on Facebook.
The must-read summary of Jay Conrad Levinson and Al Lautenslager's book: "e;Guerrilla Marketing in 30 Days: One Dynamic Blueprint to Maximize Profits and Increase Customers"e;.
Nur ungefähr eine Sekunde – so viel Zeit bleibt uns, den Besucher davon zu überzeugen, unsere Website weiterzulesen und die von uns gewünschte Handlung auszuführen.
The must-read summary of Bertrand Cesvet, Tony Babinski and Eric Alper's book: "e;Conversational Capital: How to Create Stuff People Love to Talk About"e;.
The must-read summary of Seth Godin's book: "e;Unleashing the Ideavirus: Turn Your Ideas into Epidemics by Helping Your Customers Do the Marketing for You"e;.
In The Data Deluge, Arun Kumar brings his digital development and data management expertise and experience to start a needed and important conversation on how the industry should approach data and marketing.
A step-by-step technique for sparking breakthrough creativity in advertising--or any fieldSince its publication in 1965, A Technique for Producing Ideas has helped thousands of advertising copywriters smash through internal barriers to unleash their creativity.
A step-by-step technique for sparking breakthrough creativity in advertising--or any fieldSince its publication in 1965, A Technique for Producing Ideas has helped thousands of advertising copywriters smash through internal barriers to unleash their creativity.
Written by the features editor of the leading UK weekly for PR professionals, PRWeekand featuring contributions from journalists, PR professionals and small business owners, this book shows you how to successfully use PR to promote yourself and your business.
La presente obra fue publicada en la Argentina por iniciativa del Consejo Publicitario Argentino a partir del libro editado en Gran Bretaña por la Oficina Central de Informaciones del Gobierno (COI por sus siglas en inglés) que, además de ser el mayor anunciante del país, es quien, con sentido estratégico y abarcativo, realiza la mayoría de las campañas publicitarias de bien público destinadas a tratar temas de interés que hacen al bien común y a la mejora de la calidad de vida de los ciudadanos.
Este clásico y exitoso libro de marketing y ventas del legendario Elmer Wheeler (alguna vez considerado el mejor vendedor del mundo) fue publicado originalmente en 1937.
From the bestselling author of Purple Cow and This is Marketing comes a book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world.
Understand mobile marketing fast, without cutting cornersAn understanding of mobile marketing is essential for anyone who wants to reach the growing market of on-the-go consumers.
Este clásico y exitoso libro de marketing y ventas del legendario Elmer Wheeler (alguna vez considerado el mejor vendedor del mundo) fue publicado originalmente en 1937.
Entfesseln Sie Ihr Verkaufspotenzial mit "Vertriebskunst – Der geheime Code des Verkaufserfolgs"In der dynamischen Welt des Vertriebs sind exzellente Verkaufstechniken, effektive Kundenbindung und erfolgreiche Verhandlungsstrategien entscheidend für Ihren Erfolg.
"Lehrreich wie ein Sachbuch, spannend wie ein Thriller"In diesem Businessroman tauchen Sie in das Leben des – bisher – mäßig erfolgreichen Autoverkäufers Jochen ein.