In their efforts to become more customer-focused, companies everywhere find themselves entangled in outmoded systems, metrics, and strategies rooted in their product-centered view of the world.
The Comprehensive Guide to Customer Service For The 21st Century Even the most successful companies need their customers happy and to keep coming back for more.
The must-read summary of Shep Hyken's book: "e;The Amazement Revolution: Seven Customer Service Strategies to Create an Amazing Customer (and Employee) Experience"e;.
The must-read summary of Joe Pulizzi's book: "e;Epic Content Marketing: How to Tell a Different Story, Break Through the Clutter, and Win Customers by Marketing Less"e;.
The Advantage of Other is a practical, personable guide for anyone who has the right intentions around Diversity, Equity and Inclusion, but doesn't have the tools they need to create a long-term, sustainable cultural shift in their company culture.
The must-read summary of Bill Price and David Jaffe's book: "e;The Best Service Is No Service: How to Liberate Your Customers from Customer Service, Keep Them Happy & Control Costs"e;.
The must-read summary of Jay Abraham's book: "e;Money-Making Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards: A No-Nonsense Guide to Great Wealth"e;.
From the authors of the internationally-bestselling business classic The Challenger Sale'A handbook of practices that will help you get into your customers' heads, deliver good value, and win the sale' Daniel H.
The must-read summary of Bill Stinnett's book: "e;Think Like Your Customer: A Winning Strategy to Maximize Sales by Understanding How and Why Your Customers Buy"e;.
The must-read summary of Tim Hurson and Tim Dunne's book: "e;Never Be Closing: How to Sell Better Without Screwing Your Clients, Your Colleagues, or Yourself"e;.
Search engines and social media have changed how prospecting pipelines for salespeople are built today, but the vitality of the pipeline itself has not.
Dieses essential zeigt, wie der Vertriebsprozess bei Digitalisierungsprojekten im Bereich von Software-Präsentationen und Workshops effizienter gestaltet werden kann.
Der erste Band des zweiteiligen essentials stellt die wichtigsten theoretischen Konzepte zur Kundeneinbindung praxisnah dar und vermittelt konkrete Handlungsempfehlungen für Unternehmen.
The must-read summary of Gary Millet and Blaine Millet's book: "e;Creating and Delivering Totally Awesome Customer Experiences: The Art and Science of Customer Experience Mapping"e;.
Dieses essential zeigt, wie der Vertriebsprozess bei Digitalisierungsprojekten im Bereich von Software-Präsentationen und Workshops effizienter gestaltet werden kann.
