The new edition of this comprehensive text fills an important role in teacher professional preparation by focusing on how to teach the grammar and vocabulary that are essential for all L2 writing teachers and student-writers.
The new edition of this comprehensive text fills an important role in teacher professional preparation by focusing on how to teach the grammar and vocabulary that are essential for all L2 writing teachers and student-writers.
Crises come in many shapes and sizes, including media blunders, social media activism, extortion, product tampering, security issues, natural disasters, accidents, and negligence - just to name a few.
Crises come in many shapes and sizes, including media blunders, social media activism, extortion, product tampering, security issues, natural disasters, accidents, and negligence - just to name a few.
This book explores the purpose, practice and effects of public relations (PR) at a time that has been variously described as an era of populism, post-truth and fake news.
This book explores the purpose, practice and effects of public relations (PR) at a time that has been variously described as an era of populism, post-truth and fake news.
This book reflects critically on issues of diversity, access, and the expansion of digital technologies in audio-visual industries, particularly in terms of economics and policies.
This book reflects critically on issues of diversity, access, and the expansion of digital technologies in audio-visual industries, particularly in terms of economics and policies.
This book tells the story of how the news media can help the inattentive members of the public become better educated and knowledgeable 'economic citizens'.
This book tells the story of how the news media can help the inattentive members of the public become better educated and knowledgeable 'economic citizens'.
This book reveals how journalists in the Global North and Global South mediate climate change by examining journalism and reporting in Australia and Bangladesh.
This book reveals how journalists in the Global North and Global South mediate climate change by examining journalism and reporting in Australia and Bangladesh.
Public Relations, Branding and Authenticity: Brand Communications in the Digital Age explores the role of PR and branding in society by considering the notion of authentic communications within the context of an emerging digital media environment.
Public Relations, Branding and Authenticity: Brand Communications in the Digital Age explores the role of PR and branding in society by considering the notion of authentic communications within the context of an emerging digital media environment.
Freelancing for Journalists offers an authoritative, practical and engaging guide for current and aspiring journalism freelances, exploring key aspects of the role including pitching a story, networking, branding and navigating freelance laws and rights.
Freelancing for Journalists offers an authoritative, practical and engaging guide for current and aspiring journalism freelances, exploring key aspects of the role including pitching a story, networking, branding and navigating freelance laws and rights.
The Roots of Fake News argues that 'fake news' is not a problem caused by the power of the internet, or by the failure of good journalism to assert itself.
The Roots of Fake News argues that 'fake news' is not a problem caused by the power of the internet, or by the failure of good journalism to assert itself.
This book investigates journalists' work practices, professional ideologies, and the power relations that impact their work, arguing that reporters' lives and livelihoods are shaped by digital technologies and new modes of capital accumulation.
This edited volume explores media management as engaged scholarship, building a bridge between theory and practice and discussing research collaboration between academia, policymakers and the media industry.
This book investigates journalists' work practices, professional ideologies, and the power relations that impact their work, arguing that reporters' lives and livelihoods are shaped by digital technologies and new modes of capital accumulation.
This edited volume explores media management as engaged scholarship, building a bridge between theory and practice and discussing research collaboration between academia, policymakers and the media industry.
This insightful book traces the development of journalism and celebrity and their relationship to and influence on political and social spheres from the beginnings of capitalist democracy in the 18th century to the present day.
This insightful book traces the development of journalism and celebrity and their relationship to and influence on political and social spheres from the beginnings of capitalist democracy in the 18th century to the present day.
Mazzarella examines the representational politics behind journalistic constructions of US girls and girlhood through a series of contemporary in-depth case studies which work to document a wider cultural moral panic about the troublesome nature of girls' bodies.
This book offers an African perspective on how news organisations are embracing digital participatory practices as part of their everyday news production, dissemination and audience engagement strategies.
The Antebellum Press: Setting the Stage for Civil War reveals the critical role of journalism in the years leading up to America's deadliest conflict by exploring the events that foreshadowed and, in some ways, contributed directly to the outbreak of war.
Mazzarella examines the representational politics behind journalistic constructions of US girls and girlhood through a series of contemporary in-depth case studies which work to document a wider cultural moral panic about the troublesome nature of girls' bodies.
This book offers an African perspective on how news organisations are embracing digital participatory practices as part of their everyday news production, dissemination and audience engagement strategies.
The Antebellum Press: Setting the Stage for Civil War reveals the critical role of journalism in the years leading up to America's deadliest conflict by exploring the events that foreshadowed and, in some ways, contributed directly to the outbreak of war.
Written for the non-specialist media producer, this book offers a practical and engaging guide to basic digital media production using modern equipment and software.
Written by noted AP photographer and photoeditor Brian Horton, this is an insider's manual to one of the most glamorous and exciting media professions.
The definitive guide to PR and communications-updated with the newest social media and brand-reputation tools and techniquesThe most authoritative, comprehensive resource of its kind, The Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition, is a gathering of 70 of the brightest, most influential figures in the field.
America's premier corporate event planners reveal the seven secrets of successful planning for every occasion, on any budgetWhether it's the company's annual party, a product launch, or a fund-raising gala, planning a major event is a daunting task.