Customer services

A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep them engaged through the art of intentional service design.

In the Social Age, companies unwilling to change will play the role of the dinosaurs: destined for extinction.

Zukünftig werden nur diejenigen Unternehmen überleben, denen es gelingt, ihre Kunden dauerhaft zu begeistern.

A guide to refocusing your business on those who matter most: customers and employees.

This book will teach you how to eliminate what customers hate and lead your market and customer satisfaction.

Der nach wie vor größte und oftmals ungehobene Schatz von Unternehmen liegt in ihren Kundendaten.

The 2024 International Conference on National Brand & Private Label Marketing is a unique academic forum to present and discuss original, rigorous, and significant contributions from researchers around the world on marketing issues facing retailers, store brand managers and national brand managers.

Efficient Sales Performance: Dynamic Telephone Selling presents systems and procedure of selling telephones.

This is an important and timely book.

Sales leadership essentials for an era of rapidly advancing digital technology.

How Service Orientation Will Change Your Business "e;The real value of this book is that it makes SOA and Web services, which are critical and business-transforming, crystal-clear to the layman, both business and IT leaders.

Contrived.

Customer loyalty is essential to the long term financial success of your business, but with more choice then ever before, customers today have high expectations of the products and services they use.

Demonstrating the potential of building strong brands in the energy sector, this book explores the challenges of shifting the perception of energy from a commodity business into a consumer brand.

Kathrin Natterer widmet sich bislang ungeklärten Wirkungszusammenhängen zwischen persönlicher und historischer Nostalgie im Kontext von Medienprodukten unter Berücksichtigung verschiedener Einflussvariablen, wie z.

Demonstrating the potential of building strong brands in the energy sector, this book explores the challenges of shifting the perception of energy from a commodity business into a consumer brand.

Invaluable advice on analyzing and measuring the effects of social media Do you wish you could sit down with an expert to figure out whether or not your social media initiatives are working?

Digitalization is the greatest change project that we have ever known, and data is circulating in unimaginable quantities and at unimaginable speed.

Contributing pioneering new research, this innovative book proposes newways and directions in which to extend the influential business networksperspective approach to doing business.

This volume of Eurasian Studies in Business and Economics presents selected theoretical and empirical papers from the 25th Eurasia Business and Economics Society (EBES) Conference, held in Berlin, Germany, in May 2018.

This proceedings volume presents timely research and insights on the advancement of marketing's basic premise-providing greater levels of customer value.

Dieses Buch schlägt eine Brücke zwischen wissenschaftlicher Forschung zu Customer Centricity und ihrer praxisorientierten Anwendung.

This book provides stimulating insights into the ways in which the adoption of experience logic can revitalize marketing perspectives and stimulate novel approaches to the creation and delivery of value.

"e;This excellent book makes it quite clear that your business has to focus on customer experience for 21st-century business success.

This book explores the basic tenets of service excellence, opening to distinguish customer service from service excellence, and explore the driving aspects of strategy and philosophy.

Libraries are public places-open to anyone and everyone.

Whether you are a global Fortune 500 organization or a small business Managing Customers Through Economic Cycles show you how to optimize your business's sales and marketing approaches specific to survive and thrive in each economic cycle and transition.

Social media has received considerable attention, and many potential benefits, as well as concerns, are now being discussed.

Dieses Vertriebsmanagement eBook vermittelt Ihnen, wie Sie in angespannten Marktsituationen Vertriebsaktivitäten auf eine bessere Marktdurchdrinung erfolgreich ausrichten können und dabei die notwendigen Maßnahmen organisatorisch effizient umsetzen können.

Reach more customers and grow your business with today's most powerful marketing tool: Word-of-MouthHighly Recommended shows the impact of customer recommendations on businesses--transforming how people buy, how you reach customers, how you improve products, and ultimately how you can grow your company by leveraging the power of recommendations.

Many businesses are based on creating desirable experiences, products and services for users.

Understand Consumer Psychology to Drive Profits and GrowthWant to know exactly what s driving your customer's behavior?

This book examines the extent to which social media marketing influences the customer-based brand equity of higher education institutes.

This book provides stimulating insights into the ways in which the adoption of experience logic can revitalize marketing perspectives and stimulate novel approaches to the creation and delivery of value.

CEO and award-winning business writer John R.

This empirical thesis analyses the impact of sentiments in online media on consumers, businesses, and society as a whole, and how knowledge of these correlations can be used in a variety of applications.

Personalized Customer Experience is a timely primer on the basics of personalization, and how it can be applied across channels.

Native advertising: paid-for media that looks and behaves like the content around it.

This book provides a comprehensive overview of consumer-brand relationships (CBR) in tourism and hospitality marketing management, including pre-, during- and post-COVID-19 pandemic.

CRM today is much like BPR in the 1990s.

This book presents strategies that put the customer at the center of an enterprise.

Srun shows how the psychology of luxury brands truly plays into high value customer motivations and unlocks the potential to understand their decision processes which are unlike that of any other customer.

This book presents case studies of local, regional, and international businesses to show that marketing is an environment-sensitive activity, requiring an environment-specific treatment.