Market research

Today in business you want to be more than good enough, and a brand strategy that identifies and highlights your points of difference is like having a secret weapon.

If you ask the right questions, then you’ll get the sale every time.

Praise for Predicting Market Success "e;Predicting Market Success has come at the right time for major companies.

A fascinating account of how radical researchers have used experiments to overturn conventional wisdom and shaped life as we know itExperiments have consistently been used in the hard sciences, but in recent decades social scientists have adopted the practice.

The tools you need to identify, obtain, record, and analyze data Sure, access to data is faster and easier to obtain than ever before, but how do you cut through the clutter of information to find what's most useful and organize it to suit your purposes?

The tools you need to identify, obtain, record, and analyze data Sure, access to data is faster and easier to obtain than ever before, but how do you cut through the clutter of information to find what's most useful and organize it to suit your purposes?

The "e;new"e; has never been more crucial, as the entire world, from emerging to mature economies, is now creating new products, services and experiences at an unprecedented rate.

A fascinating account of how radical researchers have used experiments to overturn conventional wisdom and shaped life as we know itExperiments have consistently been used in the hard sciences, but in recent decades social scientists have adopted the practice.

In today's business world, the customer service experience is the most critical component that leads small businesses to remarkable success.