Customer services

Bridget Brennan, CEO of Female Factor, shows readers how to win sales and grow market share by creating a customer experience that appeals to the most powerful consumers: women.

Learn how to cultivate the most incredible customer experiences on earth through this essential guide by Colin Cowie, distinguished purveyor of unforgettable ';wow' events for the world's most demanding clients.

Walden shows why most customer experience management fails to improve the customer's real experience and how to concentrate on the subjective emotional perceptions that drive the customer's actual "e;experience"e; rather than the quantitative service efficiency metrics gathered by most CX tools.

This book includes a fascinating range of up-to-date articles on China from the Journal of Brand Management that marshal research and scholarship undertaken by Chinese, British, European and American scholars.

This prestigious edited collection of articles from the Journal of Brand Management discusses the impact of research on our understanding of corporate brand characteristics and corporate brand management to date.

Call centres and contact centres form an important and rapidly growing part of today's business world.

Call centres and contact centres form an important and rapidly growing part of today's business world.

Customer satisfaction and loyalty are key differentiators between the better and poorer performing businesses in most markets.

Customer satisfaction and loyalty are key differentiators between the better and poorer performing businesses in most markets.

Good customer service may be seen as a crucial asset for most organisations.

Good customer service may be seen as a crucial asset for most organisations.

Public transport is essential to the quality of life of its passengers, both as a means to move around but also to achieve a sustainable environment.

Public transport is essential to the quality of life of its passengers, both as a means to move around but also to achieve a sustainable environment.

Selling is a skill that should not be limited to sales staff.

Selling is a skill that should not be limited to sales staff.

In 1987, Motorola developed Six Sigma out of a need for improvement in their pager manufacturing processes.

In 1987, Motorola developed Six Sigma out of a need for improvement in their pager manufacturing processes.

"e;Less is more"e; may be good advice for many efforts, but it is terrible advice when it comes to customer experience.

Many business-to-business (B2B) managers think that customers act rationally and base decisions mostly on price, customer loyalty isn't considered.

Many business-to-business (B2B) managers think that customers act rationally and base decisions mostly on price, customer loyalty isn't considered.

"e;On Time-In Full"e; is an important work.

Retail supply chain consists of multiple segments from sales to distribution to finance.

This book provides clarity and guidance on effective strategy, implementation and management of CRM.

The benefits include: cost reduction; increased productivity; improved safety; higher morale; and the ability to meet the changing expectations of your customers.

The benefits include: cost reduction; increased productivity; improved safety; higher morale; and the ability to meet the changing expectations of your customers.

Total Quality Service rises to the business challenge of the 90s.

Total Quality Service rises to the business challenge of the 90s.

Packed with contemporary examples from the business world, this is an exciting and engaging text which explains how language works in business, how to analyse it and how to use it in an informed and creative way.

Packed with contemporary examples from the business world, this is an exciting and engaging text which explains how language works in business, how to analyse it and how to use it in an informed and creative way.

Walden shows why most customer experience management fails to improve the customer's real experience and how to concentrate on the subjective emotional perceptions that drive the customer's actual "e;experience"e; rather than the quantitative service efficiency metrics gathered by most CX tools.

New competition, technology and economics have changed the behaviour of markets and the practice of marketing.

Appreciating and satisfying the emotional heads of buyers can be the essential factor contributing to the creation of a competitive edge, particularly where close uniformity of quality, price and service exists between competing suppliers.

The issue of performance measurement in the leisure industry is increasingly important, from both theoretical (academic) and applied (practitioner) perspectives.

The issue of performance measurement in the leisure industry is increasingly important, from both theoretical (academic) and applied (practitioner) perspectives.

Unlock your creativity with "e;Your Entry To Music Production,"e; the essential eBook designed to elevate your audio skills from novice to pro.

This book presents a holistic overview of user engagement, which has become an increasingly important subject for a variety of industry and academic fields, including engineering, computer science, and information science.

Discover an important tool in the development of new marketing strategies for satisfying online customers!

Discover an important tool in the development of new marketing strategies for satisfying online customers!

Customers are treated badly.

Customers are treated badly.

"Wer nicht wirbt, der stirbt" – das ist ein netter kleiner Spruch, der sogar für Kreative gilt, die als notorisch werbefeindlich verschrien sind.

Customer Relationship Management in the Digital Age charts the concepts, strategies, benefits and technologies of CRM in an evolving and increasingly digital business landscape.

Corporate Assessment, first published in 1993, looks at four types of company audit and provides a pragmatic, readable guide for managers.

Corporate Assessment, first published in 1993, looks at four types of company audit and provides a pragmatic, readable guide for managers.

This work offers a state-of-the art survey of information systems research on electronic customer relationship management (eCRM).

This work offers a state-of-the art survey of information systems research on electronic customer relationship management (eCRM).

The tourist experience is multi-faceted and dynamic, as tourists engage with its formation and creation.

The extent to which social media can potentially add value within various service contexts is not well understood.

The extent to which social media can potentially add value within various service contexts is not well understood.

Your customers have become increasingly sophisticated and more connected than evera "e;broadcasting real-time feedback to a cloud of followers who are watching your every move.